Do I Need To Provide The Graphics For Digital Signage?

Resource Centre Digital Displays Do I Need To Provide The Graphics For Digital Signage?
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Before having digital screens installed, you’ll want to know what’s required. If you’re wondering whether you need to provide the graphics for your digital signage let’s find out in this quick guide.

How you approach the visual content of your displays will depend on a number of factors, such as what sector you operate in, what you’re hoping to use the signs for, and how invested you are in creating your own content.

If you’re a retail store hoping to leverage the marketing benefits of digital signage, you may prefer to closely monitor the creation of the graphics and digital content. By using your in-house marketing teams, or an external marketing agency, you can ensure all content is on brand and that the tone is set right for your messaging.

What are your options if you don’t want to create the graphics yourself?

However, if you’re a healthcare facility hoping to install digital signage for informational purposes, you may not have the time, resources or know-how to create the display yourself. You may be hoping to create a seamless patient check-in service or display a live-feed of the latest health guidelines for the UK.

You can always outsource the content creation to a digital marketing agency that specialises in your sector. For some purposes, such as a patient check-in service, this will usually require specific software which can be installed separately.

For internal office communications, you may want to display company updates. You don’t have to create anything unique for this as it is possible to link the display with your social media accounts. You can also display live TV, which can be beneficial for reception areas. But if you would like to create some original content, this is more than doable. Simply create the content using a compatible file type and connect it to your display.

In short, you don’t have to create graphics for your digital signage, but you will need to source the right content.

Speak to Remark Group today to discuss your digital signage requirements. We have bespoke solutions that work across a wide range of sectors, from retail to healthcare. We provide the hardware and equipment and our experts can advise on the right types of software and content for your requirements.